Creating a Healthy Sales Funnel: BD Strategies & Tools for Life Sciences

Optimize your sales process and plan to create a healthy funnel with our free BD workshop for life science startups and scale-ups.

Join us for a 1.5-hour workshop where you’ll explore strategies for building and maintaining a healthy sales funnel using the latest tools and techniques. Following an expert-led presentation, we’ll discuss hands-on activities to help you understand the dynamics of a sales funnel and how you can improve it for maximum efficiency.

When? 1 August 2024, 15.30-17.00

What You Will Learn:

Sales Funnel Management (20 minutes)

Learn the fundamentals of sales funnel stages from lead generation to closing deals. We’ll discuss various strategies for optimizing each stage, using tools that can automate processes and enhance conversion rates.

What you will do:

Sales Funnel Mapping Exercise (40 minutes)

Engage in a practical mapping exercise where you’ll visualize your entire sales process and identify bottlenecks and opportunities for improvement. This activity will provide you with a clear view of your current sales operations and potential areas to enhance lead conversion.

Concrete Takeaway: Gain a detailed sales funnel map tailored to your business, highlighting critical areas for improvement.

Effective Lead Nurturing Strategies (20 minutes)

Following the mapping exercise, learn how to implement effective lead nurturing techniques that convert leads into customers. Discuss content marketing, email automation, and personalized follow-ups that make each interaction count.

Concrete Takeaway: Learn strategies and obtain templates to nurture leads effectively through each stage of your funnel.

Who Should Attend?

This workshop is ideal for startup founders, business development managers, and marketing managers looking to refine their marketing and BD strategies and boost conversion rates. Whether you are looking to optimize your current sales process or build a new one from scratch, this workshop offers essential insights and tools to drive your BD success.

Join us to transform your sales approach. Secure your spot today and leverage your sales funnel to drive better business results backed by expert guidance and practical, actionable insights.

Registration

About the our events:

We like to believe that sharing knowledge is key to empowering startups and scale-ups to achieve better outcomes. Our workshops, webinars, founder interviews, and insights from Life Sciences events all help to equip innovators with the tools they need for success.

We share insights on crucial areas like business development, marketing, communication, and customer success, ensuring that every participant can build a robust, impactful business.

Follow us on LinkedIn to get Life Sciences insights delivered to your feed or get in touch for extra tips to help you on your mission to build a business that isn’t just successful but also impactful. 

Ready to take the next step?

This JPP workshop is the perfect foundation for a full-day training at Biotech Training Facility where we expand the canvas into a complete commercial strategy. You’ll go deeper into defining your ICP, structuring your content flow, aligning BD and marketing, and applying real-life case examples from across the life sciences industry.

Learn more