To support entrepreneurs (innovative startups and scale-up companies in the health sector), Top Sector LSH (Health~Holland) provides an arrangement to reimburse 50% of the innovation brokers costs. The reimbursment is to a maximum of €5.000. Innovation brokers address several activities, thereby helping entrepreneurs to take the next step in their idea to innovate healthcare.
The innovation brokers make their time available to advise and guide SMEs on:
- The development of a product, process or service;
- The value proposition and possible revenue models;
- Making a business case;
- Finding funding for the development;
- Obtaining certification in the development of medical technology;
- Connection in the network. Linking the right (cooperation) partners (healthcare, knowledge institutions, other companies and government).
Health~Holland gives regional innovation networks focused on the LSH sector a chance to use this arrangement.
Our mission is simple: we help life sciences startups grow. These companies face unique challenges, from communicating complex value propositions to building market trust. Many recognize the need for visibility but struggle to reach the right people in a way that reflects their expertise and value.
From our office at PLNT in the Leiden Bio Science Park, we’ve worked with over 30 startups to overcome these challenges and accelerate their growth in:
- Commercial Strategy & Planning
- Value Proposition Development
- Market Research & Competitive Analysis
- Business Development
- Branding & Communication
- Digital Marketing
We offer a tailored program spanning 6 to 12 months, combining workshops, advisory sessions, and hands-on support. You choose the right mix to fit your needs—whether refining your strategy, strengthening your market position, or executing outreach. Our flexible structure ensures continuous progress while providing immediate support when challenges arise.
As an Innovation Broker, our goal is to equip startups with practical, clear guidance that turns their innovations into trusted, impactful brands. We see our role as to help them connect with the right audiences by increasing awareness and ensuring their message lands authentically and builds credibility.
Nick Veringmeier, Founder JPP
Our structured yet adaptable approach guides startups through a growth journey, developing skills and implementing strategies step by step. We start with foundational workshops to build core marketing and business development capabilities. As you advance, advisory sessions refine your strategy and adapt to market dynamics. Our hands-on support ensures effective execution, keeping growth on track. Regular milestone reviews provide checkpoints for alignment, leading to a final evaluation and future planning to set the stage for long-term success.
With the right strategy, execution, and support, we help life sciences startups turn innovation into impact—faster and with lasting results.
Start a conversation on info@lifesciencesmarketing.nl or follow us on LinkedIn!
“JPP offers essential marketing support to life sciences startups within the Leiden ecosystem. They’re involved within the startup community, sharing their expertise for free in hands-on marketing sessions for PLNT programs like unlock_ and Venture Academy.”
Christian Ramakers, Program manager unlock_
